Nature and more strives to continually increase transparency, mutual awareness and shared responsibility of all stakeholders in the food supply chain with regards to food quality, ecology and social justice.

 

Nature & More launches turmeric in a pillbox

Thursday, April 13, 2017
WADDINXVEEN, 13 February – Nature & More/Eosta, specialist in organic fruits and vegetables, launched its new product range Health Wonders which promotes proactive health care. The range—introduced on 9 February at Fruit Logistica, the fresh produce trade show in Berlin—will be a selection of organic roots with health advantages, starting with turmeric and ginger. At Fruit Logistica, the Dutch distributor satirised the packaging and communication style of Big Pharma. A few hundred ‘pill boxes’ with turmeric and an authentic-looking package insert (which included two recipes) were handed out.
Nature & More launches turmeric in a pillbox
 

‘Afrocados’ increase incomes of 20,000 Kenyan farmers

Thursday, April 13, 2017
Organic avocados available in Europe used to be sourced almost exclusively from South America, but over the last few years that has changed. Leading distributor Eosta, based in the Netherlands, is now importing a lot of ‘Afrocados’ from Kenya. The fruits come from 20,000 smallholders who often have only a few trees each, but the premium price for the avocados has helped them to increase their income tenfold. Especially now, since Kenya is plagued by persistent droughts, this is a great help for many farmers.
‘Afrocados’ increase incomes of 20,000 Kenyan farmers
 

‘True Cost Accounting pilot demonstrates need for level playing field’

Thursday, April 06, 2017
Waddinxveen, 2 March 2017 - At BIOFACH 2017, organic produce specialist Eosta, EY, and others presented two scoops: the first-ever True Cost P&L statement for a medium-sized company, and the first-ever True Cost results for the health impact of pesticide residues on produce. The results illustrate how externalised costs create an unequal playing field between companies that take sustainability seriously and companies that don’t care. Prominent German politicians and environmentalists Klaus Töpfer and Renate Künast called urgently for measures by the public sector - which often has to carry the burden of externalisation.
‘True Cost Accounting pilot demonstrates need for level playing field’
 

Hurray, it's International Sweet Potato Week!

Wednesday, April 05, 2017
In 2010 Nature & More sold the first boxes of organic sweet potatoes from the USA to Dutch health food stores; in 2017 the organic tubers, now coming from six different countries, are transported by the truckload to major retail chains such as ICA in Sweden and REWE in Germany, marked with Natural Branding laser tattoos. International Sweet Potato Week, from 1 to 13 April, aims to give more Europeans a chance to meet the super tuber.
Hurray, it's International Sweet Potato Week!
 

True Cost Accounting reveals positive economic impact of organic fruit on consumer health

Thursday, April 06, 2017
Press release, 16 Feb - In conjunction with accountants EY and other partners, organic fruit specialist Eosta has today presented the first results of a True Cost Accounting pilot at Biofach 2017.
True Cost Accounting reveals positive economic impact of organic fruit on consumer health
 

Nature & More to eliminate millions of packaging units with Natural Branding

Thursday, April 06, 2017
Nature & More is going to mark organic fruits and vegetables with Natural Branding, in close cooperation with Swedish supermarket chain ICA, in order to save on plastic packaging. Natural Branding is the organic version of laser marking. The first organic products that will be sold with Natural Branding are avocados and sweet potatoes. Just on avocados alone, this will eliminate at least 725,000 packaging units in the coming year. With more products and customers, the number can easily run into millions.
Nature & More to eliminate millions of packaging units with Natural Branding
 

Organic fruits do not need to be packed

Tuesday, March 07, 2017
In most supermarkets conventional apples are sold unpacked, while organic apples are packed in small plastic trays covered with foil. But that is not what organic consumers want, says Eosta packing expert Paul Hendriks. Of course, the EU requires organic and non-organic products to be distinguishable, but that does not mean that organic must be packed .. and certainly not in plastic. Hendriks helps supermarkets find other, more sustainable options saving a staggering 2.5 million plastic trays per year.
Organic fruits do not need to be packed
 

Pineapples finally reveal it all (including True Cost)

Tuesday, March 07, 2017
The organic pineapples that Nature & More distributes throughout Europe were already outspoken; they told consumers which grower in Costa Rica produced them and at which location, how sustainably and socially the grower went about it, and his e-mail address. But now the pineapples are also unveiling the hidden costs of pineapple cultivation, through a tag attached to the crown. The numbers make clear that organic is not too expensive—rather conventional is too cheap.
Pineapples finally reveal it all (including True Cost)
 

Today is Word Soil Day, sign the petition!

Tuesday, December 13, 2016
The European Citizens Initiative People4Soils asks the EU to acknowledge soils as a common heritage to be protected, for the wellbeing of all European people. In order to accomplish that, we need one million signatures before september 2017. If you are already aware of the soil issue, please sign the petition here, today: WWW.PEOPLE4SOIL.EU. Otherwise, read on.
Today is Word Soil Day, sign the petition!
 

Nature & More introduces BUG

Tuesday, November 08, 2016
Colourful fruit wrappers have been around for more than a century, but are these days rarely seen in greengrocers or supermarkets. With the launch of the BUG wrap, organic specialist Nature & More is both reintroducing the wrapper and giving it a whole new, modern twist.
Nature & More introduces BUG
 

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