An initiative of

Sustainable Development Goals

On January the 1st in 2016 the 17 Sustainable Development Goals (SDGs) of the 2030 Agenda of Sustainable Development – adopted by world leaders in September 2015 – officially came into force. The goals form a universally adopted framework for sustainable development, aiming to end all forms of poverty, fight inequalities and tackle climate change, while ensuring that no one is left behind. The framework calls for worldwide action among governments, business and civil society to end poverty and create a life of dignity and opportunity for all, within the boundaries of the planet.

The goals cover a wide spectrum of sustainable development topics relevant to businesses – such as poverty, health, education, climate change and environmental degradation – which can connect businesses’ strategies to global priorities. Ideally, companies will use the SDG framework to shape, communicate and report their strategies, goals and activities. For this purpose, we have connected the 17 SDGs to the Sustainability Flower – our integrated  sustainable development framework. The detailed overview in which all SDG targets are connected to the Sustainability Flower indicators can be downloaded here. We believe that all people everywhere should enjoy a basic standard of living, including social protection benefits for the poor and most vulnerable. For this reason we have prioritized the SDGs and incorporated the goals in our core business. Connecting each individual goal to our current project and campaigns.

Besides the integration of the SDGs in our core business model and sustainability policy, we also take an active stance in promoting the goals to stakeholders in the fresh produce sector. One way of doing this is through the 'Faces of the SDGs campaign' where we give people from the corporate world a platform to pick their favourite goal and tell us why this is particularly relevant.  

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The Sustainability Flower

The Sustainability Flower is the core of our business. Every Nature & More grower has a personal Sustainability Flower. It points the way to a greener and more social economy. More info here.